Les néo-ruraux sont plus jeunes qu’on ne l’imagine : 38% d’entre eux ont moins de 35 ans, contre 25% seulement pour les ruraux. Une jeunesse qui est un facteur de vitalité supplémentaire pour les zones dans lesquelles ils décident de s’installer.> En revanche, les néo-ruraux qui s’installant à la campagne vers l’âge de la retraite sont moins nombreux : seuls 28% des néo-ruraux ont entre 55 et 70 ans, contre 39% de l’ensemble des ruraux.Sans surprise, les néo-ruraux s’installent de préférence dans les régions où coexistent un climat clément et un dynamisme économique. Ainsi, c’est l’ouest de la France qui arrive en tête avec 38% des installations de néo-ruraux. Ceux-ci sont aussi très présents dans le sud-ouest (21%)Enfin, les néo-ruraux ne se distinguent pas réellement en termes de catégorie sociale. Les clichés sur des néo-ruraux qualifiés de « bobos » semblent donc bien éloignés d’une réalité dans laquelle les catégories populaires représentent pour 36% des néo-ruraux !
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